Intelligent Subway Graffiti.

First off, this is an ad for Chase Bank and it is at a station in the NYC subway system. You probably can’t read what it says on the right but it is some graffiti. Not your tagging type graffiti which is similar to animals urinating on things to mark their territory. This type of graffiti is basically people trying to show their sharp wit in the form of words. I’ll read to you what it says.
“JUST LIKE A PIMP : Sell your soul to the bank with the biggest advert budget.”
Everyone knows that in order to open up a bank account, you have to sell your soul. That’s probably the most obvious thing here. That’s why it first struck me as being intelligent. Forget that they have the most ATM locations, and that it realistically could save you potentially $20-30 in fees in a month if your check is direct deposited. Since they wrote this on the ad, they obviously did their research to see what their advertisement budget was compared to every other bank. I’m impressed that they could do all this research underground while waiting for a train and get it right. Great work.
Oh yeah, and pimps use banks.
Before you go writing some stupid fucking shit on an ad, at least think of what you’re writing. Before you huff the marker.